We haven’t looked at a lookbook for a long time here on the blog so I think it’s high time that we do this. Today we will take a closer at look on what the Swedish store Gabucci have to offer for us this spring and upcoming summer.
Gabucci have recently expanded their store to take orders online, a highly requested feature from their customers that finally arrived. For this spring and summer campaign, the stylist Lalle Johnson is once again in front of the camera instead of behind it where we are used to see him.
The lookbook contains a lot of different brands such as their own private label, Gabucci Sartoria Napoletana, the Italian outwear specialist Aspesi, lighweight knitwear from Sunspel to sneakers from the new brand Saucony. The inspiration behind the campaign comes from the colors and textures of autumn. We can see different shades of navy, brown, grey and olive in materials such linen, cotton and wool. The combination of this gives a casual summer look even if the colors isn’t what you normally would call colors of spring and summer.