A personal favorite when it comes to tailored clothing is without any about Isaia Napoli. Their campaigns and lookbooks with the softer Neapolitan silhouette and richer color palette always delivers high quality inspiration. For this spring and summer, Isaia Napoli have set course to one of the world’s most beautiful panoramas, the coast of Amalfi in Italy.
The new collection from Isaia Napoli is inspired and dedicated to the Amalfi coast, a coast that’s famous for it’s rich and varied heritage. The color palette is taken directly from this stunning place and the team behind the campaign shot the lookbook on site to catch the right atmosphere. The colors are inspired by different pieces of the town and the coast, such as the color blue that’s inspired by the clear blue water just outside Amalfi, yellow from the colored houses and the beaches and green with inspiration from the plants and trees that’s growing up-hill. Other interesting colors that’s featured in the collection are shades of pink and turquoise that without any doubt will need its character to been worn.
The design inspiration doesn’t stop here, instead another limited collection was made called the Coral Bandana Collection. This draws upon the regions history of the Amalfian Laws that’s considered to be the oldest maritime laws which was complied in the 12th century. The rules were followed throughout the middle ages and the Amalfi sailors proved its military power, success that developed a place on the Italian Nayv’s tag. The Amalfi sailor also wore a neckerchief known as the solino, which was later on adopted as a part of the uniform for the Italian navy. And that’s how the Coral Bandana collection came to life, a interesting touch to the main collection.
To make it more interesting I’ve included my own photos from Pitti Uomo 86 as a detail shots of the lookbook photos, or a photo that have something in common with the styling (the full official lookbook can be found here).